If you think direct mail does not work in your real estate business, you must listen here.
The results will astound you. I promise.
To your continued success,
Reg Gupton
Friday, July 24, 2009
Reg Gupton asks: When did you last look at...
This week a new client mentioned that he was considering a new marketing idea that he had just learned about. He wanted to know if he should embark on it.
I asked if he had checked his Source of Business stats recently. No, was his answer.
Most Realtors have no idea where their business comes from. They remember the last deal, the smallest, the biggest and maybe the hardest. But never the easiest and certainly never the most fun.
In order to run your business you must understand where your business comes from really. If your business is like the data from NAR over 70% comes from repeat/referral. And most agents spend most of their time working cold leads rather than your warm business.
Send a request to gupton@growthseminars.com or comment here. I will be happy to share my Source of Business Transaction log. You will then understand what you are doing that really works in your real estate business. And where you should focus your energy, time and money.
To your continued success,
Reg Gupton
I asked if he had checked his Source of Business stats recently. No, was his answer.
Most Realtors have no idea where their business comes from. They remember the last deal, the smallest, the biggest and maybe the hardest. But never the easiest and certainly never the most fun.
In order to run your business you must understand where your business comes from really. If your business is like the data from NAR over 70% comes from repeat/referral. And most agents spend most of their time working cold leads rather than your warm business.
Send a request to gupton@growthseminars.com or comment here. I will be happy to share my Source of Business Transaction log. You will then understand what you are doing that really works in your real estate business. And where you should focus your energy, time and money.
To your continued success,
Reg Gupton
Reg Gupton asks: how do you stay focused and move from one task to another
The other day, I was talking to a client about focus. Here is a story from the marketing genius Dan Kennedy that might help.
He reports that early in his speaking career, he was due to go on stage to talk to an audience and sell from the podium. Just before going on stage, he learned that his car had been repossessed.
Not exactly his more inspiring moment. He needed to sell and sell well.
He did just that. I heard him say that he "cleared his calculator" before going on stage.
You can do the same. Be present wherever you are. Don't carry old emotions with you. They don't help. Focus on your current situation, not your past. You can not change your past not matter what you do.
We decide how we will feel about each event as it transpires for us. No one can make you feel anything. Really.
It does take some repetition and practice. Remember, practice makes permanent not perfect.
Decide to clear your calculator as your day progresses.
To your continued success,
Reg Gupton
He reports that early in his speaking career, he was due to go on stage to talk to an audience and sell from the podium. Just before going on stage, he learned that his car had been repossessed.
Not exactly his more inspiring moment. He needed to sell and sell well.
He did just that. I heard him say that he "cleared his calculator" before going on stage.
You can do the same. Be present wherever you are. Don't carry old emotions with you. They don't help. Focus on your current situation, not your past. You can not change your past not matter what you do.
We decide how we will feel about each event as it transpires for us. No one can make you feel anything. Really.
It does take some repetition and practice. Remember, practice makes permanent not perfect.
Decide to clear your calculator as your day progresses.
To your continued success,
Reg Gupton
Sunday, June 28, 2009
Reg Gupton's real estate success books.
Hi there,
Take a look at this list of real estate success books. Read them and succeed.
To your continued success,
Reg Gupton
Take a look at this list of real estate success books. Read them and succeed.
To your continued success,
Reg Gupton
Reg Gupton's top rated marketing books of all time
Hi there,
Today I created a web site containing my list of the best and top recommended marketing books of all time. Look here for the list.
You can add one or more of them to your library today.
All my best to you.
Reg Gupton
Today I created a web site containing my list of the best and top recommended marketing books of all time. Look here for the list.
You can add one or more of them to your library today.
All my best to you.
Reg Gupton
Wednesday, June 17, 2009
Reg Gupton offer best 25 books for success
While reading a past issue of Success Magazine, I came across the following list of the top rated books on success as rated by their readers.
Great books to buy or get from your local library for beach time or when it is raining this summer.
To your continued success,
Reg Gupton
Great books to buy or get from your local library for beach time or when it is raining this summer.
To your continued success,
Reg Gupton
Tuesday, June 02, 2009
Reg Gupton says: Agents, stop telling yourself the big lie about lead generation
Hi
Reg Gupton here.
Am working a a new multi-day program on Lead Generation. Stay tuned for me.
A quick Google search turned up the following. This is a great statistically valid research study conducted by Baylor.
Read and take action as indicated.
To your continued success,
Reg Gupton
Reg Gupton here.
Am working a a new multi-day program on Lead Generation. Stay tuned for me.
A quick Google search turned up the following. This is a great statistically valid research study conducted by Baylor.
Read and take action as indicated.
To your continued success,
Reg Gupton
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