- Open minded
- Willing to take advice
- Looking to grow their business
- Looking to retire and do not have an exit plan/strategy
- Either not realizing enough sales/income
- Or working too many hours for the sales/income they do have
- Willing/able to take decisive action/follow through
- Realize they are in pain and want it to stop
- Willing to invest time/money in their business.
Thursday, November 01, 2012
Here is a quick video for you
Monday, July 23, 2012
You will feel good offering amazing benefit to 95 million people and make a large profit, too.
- Stress
- Irritability
- Depression
- Overall health problems
- Ability to think clearly
- Energy
- Productivity
- Quality of family, social, and work relationships.
- Early August: Study results analysis completed and report written
- Early September: Film testimonials, including testimonials from physicians
- Mid September: Film infomercial
- October: Test market infomercial
- November: National rollout
- We are connected with local and national organizations serving veterans with PTSD
- Emergency first responders
- A group of your choice
Richard Shane, Ph.D.
Sleep Easily, Inc.
3980 Broadway, Suite 103-165
Wednesday, July 18, 2012
Groundbreaking Hiring Research on Top Sales Performers
Reg Gupton here,
I recently had a conversation with a client about reducing the turnover in his sales organization which he thought had to be in the 45% per year range.
As you can see from the article below, success leaves clues. Bill Bonnstetter, CEO of Target Training International, Ltd. completed this research where he found high turnover does not have to be the norm.
Wednesday, July 11, 2012
10 classic marketing books you should read.
Tuesday, June 19, 2012
A Hierarchy of Business to Business Needs
Reg Gupton here.
If you sell b to b, you are probably selling to the wrong primary need. I know I was.
How about re-writing your messaging with these needs addressed in this order. Just saying.
Avoiding risk
Gaining praise
Gaining power
Having fun
Making a profile
How about rewriting you messaging in your B to B sales copy by meeting these needs in this order to see what happens.
All my best,
Reg Gupton
Wednesday, April 18, 2012
EcoBroker announces new coaching program.
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Tuesday, April 17, 2012
How to Make Better Hires and Increase Your Profits
Reg Gupton here.
Are you the person who makes the hiring decisions for your firm? If so, keep reading. If not, why would you forward this vital information on to your sales manager/owner?
Answer:
Surrounding yourself with more successful loan officers will make you more successful, too. Do yourself and your business a favor: forward this message to your owner/sales manager now!
The most successful organizations in the world already know that hiring the right people creates the most powerful "secret weapon" in their arsenal of competitive strategies.
Hiring the right sales people can be as simple as following a recipe based on recent findings from a groundbreaking study conducted by Bill Bonnstetter of Target Training International, Ltd. in Scottsdale, Arizona: “Two of our most significant assumptions were confirmed by the study. (1) Top performing salespeople are similar and, (2) Attitudes or values are more important than behavior in sales performance.”
True-life Story
The other day, an owner named Forrest, mentioned to me that things were going better for him and his company. However, he dreaded the thought of hiring more loan officers since his success in the past had been dismal.
He said, "High turnover is part and parcel of my industry. It has always been that way and will be that way into the future. I have no organized/proven system for hiring. I am pretty scattered when it comes to hiring."
I mentioned that I helped some major and not so major companies create a process for hiring that proved successful. In one case, turnover was reduced from 54 percent to 12 percent saving the company hundreds of thousands of dollars in out-of-pocket expenses. Not to mention the opportunity cost of loans not closed. These loans would have added many tens of thousands of dollars to the bottom line.
I said, "Follow these steps and you will make better hires, reduce turnover, reduce expenses, reduce manager stress and increase profit.
Prospering your bottom line with eight actions
While we engage 10 additional aspects of this hiring regimen, you may be interested in appreciating these seven points for successful hiring. We can cover the rest at a later date.
I. Find candidates
II. Review Resumes and cover letters
III. Interview the subset who passed the resume screen using a standard set of Interview Questions
IV. Eliminate for job fit
V. Run Behavioral and Motivational assessments on the remaining candidates
VI. Re-interview with the assessments
It is relatively easy to mis-state the truth during an interview. For example: a candidate tells you they are motivated by money (when they are not) and they can follow procedures (when they can’t or won’t).
If you are hiring a commission-only sales person, it would be best if your new hires were motivated by money. The PIAV will let you know if they are and how intensely.
Likewise, the DISC assessment will tell you if they are really hard chargers or would prefer to sit behind a desk and work on files rather than going out and interacting with the public.
These assessments are valid and reliable. They measure what they are supposed to measure and they do it time after time.
VII. Make a written job offer
VIII. Send reject letters as necessary
What you should do next
If a picture is worth a thousand words, then a demonstration could be worth a thousand pictures. We can show you how we can quickly help you improve your company's profitability and efficiency with a risk free demonstration.
Email me or comment on this post with “I want to reduce turnover and increase profits” in the subject line. I will send you the web site and link you need to do the complimentary assessments. Each will take you less than 12 minutes.
We will compile two personalized, computerized reports packed with relevant information regarding your communication style and how to make the most of it. You will also learn what motivates you and how you chose what you are going to do every day.
These computerized reports will give you detailed information regarding your specific communication traits, more efficient ways to work, either by yourself and/or with others. We sell these individual reports for $100.00, but are free for you, without any further obligation.
After you have evaluated your personal reports, we believe you will quickly understand how this information is powerful and immediately useful. We would like to show you how having this information for all your employees can make your organization more efficient, productive and profitable.
We have done it for other businesses. I would like to do it for you. But be warned many companies make us a permanent part of the team. Call me and I will personally show you how to make the most out of these insights and increase the productivity and profitability of your entire team, company, or work group.
We have done it for others. Let us do it for you. Knowledge is power, and profit. Call for an appointment to discuss your situation.
Coach, consultant, trainer
P.S. Follow me at www.twitter.com/reggupton
P.P.S Find me on Facebook
P.P.P.S find me at www.linkedin.com/in/reggupton
Take a look at my Blog everyday for proven success tips. It is located at http://regs-successtips.blogspot.com/
www.growthseminars.com
800.418.0401 toll free
303.544.0340 office
303.544.0358 fax
Using a set of diagnostic and assessment tools, we help organizations make better decisions that increase profit, productivity and reduce turnover.


