I have been a follower of Seth Godin for years. The first book I read was The Purple Cow. I was astounded with the clarity of his thinking and his novel ideas.
I read his blog every day. Without fail. Others not so much. His every day.
What follows is a 3 minute video where he describes his latest book. I just read the first 10 pages and found many things of import. I will be doing a PPT presentation soon about the ground breaking ideas he describes.
Seth Godin on Poke The Box & The Domino Project
Seth Godin describes his new book Poke The Box and The Domino Project
If you wish to purchase the book like I did: you can get it here.
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